cinematic universe
From box office cash-ins to long gestating labors of love, there are several different types of sequels. Zac Hestand explores which formulas make sequels worth the wait- and which leave you wishing the story would be over and done with.
A “Cinematic Universe” is a modern concept of establishing an ever-expanding franchise. Some consider Marvel Studios to be the modern trendsetter. Their films build up the franchise with standalone entries, until the moment that they cross over.
